Why I Believe the Brown Paper Exercise Is a Game-Changer
In today’s fast-paced business environment, teams can easily feel overwhelmed by complex processes and digital overload. That’s why I find the Brown Paper Exercise such a bracing, effective reset—stripping back to a tactile, visible, and highly collaborative method to understand how work actually gets done. At its simplest, a Brown Paper Exercise involves mapping processes on large sheets—often brown paper—using markers and sticky notes. This low-tech, hands-on approach forces teams to lay out workflows visually, revealing inefficiencies and opportunities that remain hidden via screens or static documents. Why It Works So Well First, it aligns with how most people learn best. Visual processing is far more effective than text—humans absorb graphical information much faster, and around 65% are visual learners. By giving teams a physical canvas, the exercise injects clarity, engagement, and creative energy into process mapping. Second, it’s deeply collaborative. A Brown Paper Exercise...